
23-29 September – “The FSC® Forest Week”
Trust the power of the woods!
Woods do have the power. Not only do they provide us with versatile raw materials for production, but they also filter the air we breathe, purify the water, prevent soil erosion, and are home to a number of plant and animal species. Trees effectively counteract climate change by storing CO2. As part of the “FSC® Forest Week” we would like to invite you to learn more about the woods and find out how we help protect them with the FSC® (FSC®-C155352) certification.
How does our company take care of the forests?
Our mission is to ensure responsible use of wood resources in our production processes and to give equal priority to environmental, social and economic issues, and we’ve been making efforts to this end, based on the FSC® certification.
FSC® (Forest Stewardship Council®) is an international non-profit organisation for environmental protection, an association of forest land owners, social organisations and companies operating in the wood and paper processing industry. The organisation supports environment-friendly, socially beneficial and economically profitable management of global forest resources to maintain a balance between protecting the forest – its lifetime and biodiversity - and the demand of the present and future generations for wood.
Main underlying principles behind FSC®:
- No deforestation – although you do fell down trees, forest area is not reduced over time.
- Environmental protection – FSC® standards require maintaining biodiversity and protecting valuable areas.
- Respecting the rights of indigenous and local communities - managing forests contributes to the lasting social and economic wellbeing of a specific society and forest workers.
- Fair and safe working environment
FSC® principles must be followed at every stage of obtaining and processing the raw material – it all starts with controlling the forest plantations, manufacturing finished goods, packaging, distribution and sales. The reasoning behind the FSC® certification system is that each link in this chain, each entity that assumes ownership of certified products, must have its own FSC CoC, and be regularly audited by third-party bodies.
Benefits of obtaining the FSC® certificate
As part of the FSC® system, we ensure compliance with the procurement policy in the public and private sector, which defines the materials from sustainable sources.
Kusch+Co offers a wide range of FSC®-certified products. Our products labelled with the FSC® logo include e.g.: Lupino, Njord, Embla or Creva.
The FSC® certificate guarantees that products are made of wood from a sustainable source, which was subject to inspection regarding its management and distribution.
The FSC® Forest Week
FSC collaborates with certified entities, such as Kusch+Co, to highlight the significance of sustainable forest management and the important link between climate and woods. The collaboration is manifested for example during the annual seven-day event known as the FSC® Forest Week.
We invite all our employees and partners to join the initiative by:
- expanding their knowledge of FSC®,
- understanding the benefits of sustainable forest management, which elevates and improves environmental protection, protects biodiversity and climate change, and helps prevent adverse consequences of the latter,
- observing product labels – it is possible to find a balance between obtaining wood and protecting the environment and it’s up to us!

Let’s meet during Inter Airport Europe, the world’s leading airport exhibition.
Inter Airport Europe, the 24th International Exhibition for Airport Equipment, Technology, Design and Services, will take place from 10 – 13 October 2023 at the Munich Trade Fair Centre in Germany.
For over 40 years the event has been uniting the global airport community. Every two years thousands of visitors attend the exhibition to experience cutting-edge products and pioneering technologies from all areas of airport-related technology, equipment and services.
During the Inter Airport Europe Kusch+Co will feature the latest product launches designed to provide an exquisite experience in terms of functionality and comfort:
Genaya by brodbeck-koepp design is more than a soft seating. Its modularity enables to respond to diverse needs of the users, while an organic design language and flowing lines convey a sense of calm and security. Genaya is designed to shape the space without dominating it.

V-Travel by Justus Kolberg is the newest generation of public seating geared towards international airports, cruise centres, bus and railway stations; in short, towards the market segment Transport in general.
Specifically designed for waiting areas, V-Travel series of benches is characterized by unmistakable aesthetics, intelligent engineering, and perfect functionality.

V-Travel extension is a refinement of V-Travel, a Kusch+Co bench and lounge seating series.
V-Travel extension redefines passengers’ experience in travel environments. The bench offers an exquisite seating comfort while the integration of the greenery elements brings a touch of nature and creates a tranquil retreat in the passenger terminals.

V-Travel soft seating, the stand-alone seat islands characterized by a slender design language, are an architectural eye-catcher.

As the inter airport Europe is aimed to unite the global airport community, you will also have an opportunity to meet our experts and talk about our solutions and new products dedicated for airport terminals.
Join us: 10 - 13 October 2023
Munich Trade Fair Centre in Germany
Booth B5-1360-10

Join us on ACI-NA Annual Conference & Exhibition in USA.
The event, reconnecting of the airport industry and delivering a forward-thinking conference agenda, will take place on September 30 – October 3 in Long Beach, CA, USA.
ACI-NA Annual Conference is organised by The Airports Council International-North America (ACI-NA) representing local, regional and state governing bodies that own and operate commercial airports in the United States and Canada. ACI-NA is the largest of the five worldwide regions of the Airports Council International (ACI), with members representing more than 300 airports operating in the United States and Canada and nearly 400 aviation-related businesses.
During the ACI-NA Annual Conference & Exhibition Kusch+Co will feature forward-looking designs for passenger terminals:
V-Travel is the newest generation of Public Seating geared towards international airports, cruise centres, bus and railway stations; in short, towards the market segment Transport in general. V-Travel is a series of benches specifically designed for waiting areas. Characterised by its unmistakeable aesthetics. It’s intelligent engineering and perfect functionality.

V-Travel extension – bench seating series designed to add a soft experience to the travel environments.
V-Travel extension redefines passengers’ experience in travel environments. The bench offers an exquisite seating comfort while the integration of the greenery elements brings a touch of nature and creates a tranquil retreat in the passenger terminals.
V-Travel and V-Travel extension seats can be easily interchanged, as they share the same design of cross-beam. This feature enables airports, which are already furnished with V-Travel, to change their lounge configurations and to add a touch of “soft” to waiting areas, enhancing travellers’ experience without changing all furniture items.

During the ACI-NA Annual Exhibition 2023, on 1-2 October, you will also have an opportunity to meet our experts and talk about new product solutions dedicated for the travel environments.
Join us 1-2 October 2023.
Long Beach Convention and Entertainment Center
Long Beach, CA, USA
Booth 1053
Thank you for joining us during the 95th annual AAAE Conference and Exposition in Denver and sharing with us your experiences and needs. It was great to meet all of you!
Let’s look at the highlights from the stand.

During the 95th annual AAAE Conference and Exposition Kusch+Co featured the coming-soon V-Travel extension, created to add soft experience to the travel environments.
V-Travel extension is the newest generations of public seating geared towards international airports, lobbies as well as waiting and recreation areas in large public spaces. V-Travel extension is aligned with the latest airport environment trends – its biophilic design and soft elements play a major role, significantly enhancing the passenger's experience. Fully upholstered seat and backrest offer a new level of comfort and cosiness.

V-Travel extension is the new soft seating version of our successful V-Travel bench, that has been installed in more than 10 US airports.

Let’s stay in touch:
Lucia Kortscheff
M +34 62 917 2709
l.kortscheff@kusch.com

The Red Dot Award: Product Design 2023 for Genaya!

Genaya by brodbeck-koepp design, one of Kusch+Co’s most eagerly awaited product launches, has already won recognition for its premium design quality! The entire product line has been honoured with The Red Dot Award: Product Design 2023!
The Red Dot Award is one of the world’s most prestigious international awards for product design, communication design and design concepts. The competition attracts companies and design studios from all over the world every year – their designs are scrutinised by the Red Dot Jury, international experts who examine a remarkable number of products during an evaluation process that lasts several days.
Only the most outstanding achievements in the field of design and innovation receive the Red Dot Label, which is now established internationally as one of the most sought-after seals of good design quality.

“Kusch+Co’s collection of Red Dot awards is increasing, with the brand winning the award annually in recent years”, Karolina Manikowska, Nowy Styl and Kusch+Co Marketing Director, emphasises. “Last year, V-Care by Justus Kolberg received the Red Dot Award 2022, and now the upcoming Genaya range by brodbeck-koepp design has ticked all the right boxes and persuaded the Red Dot Jury. Kusch+Co’s product portfolio is expanded every year, but only top design quality launches that aspire to serve users and address their needs are added. The Kusch+Co brand is the icing on the cake in the Nowy Styl offering, and we attach supreme importance to its evolution.”
In recent years, the business environment has undergone more changes than ever. The new Genaya range was created to meet emerging requirements in offices and other public spaces, where good design and a pleasant, somewhat informal atmosphere matter. Genaya is ideal for welcoming, stylish spaces like reception areas, for meeting and brainstorming rooms like Connect&Create Spaces, and for chillout areas, VIP lounges and airport terminals, to name just a few. This modular soft seating is about creating infinitely versatile configurations, perfectly suited to any space regardless of its size.
“Genaya is our answer to the demands of our time. Reduced, simple, sustainable - yet we have not compromised on performance, usage and design requirements. Maximum diversity in terms of application and configuration options, minimal components and material costs”, says Veronika Köpp, the creative mind behind brodbeck-koepp design and Genaya designer.
“The Red Dot Award confirms that our product is innovative, designed according to highest standards and developed with attention to details. We are so proud to be appraised! - adds Cezary Janas, Nowy Styl and Kusch+Co Director of Product Management. - Genaya is comprehensive and versatile modular system that enables the user to create arrangements according to individual needs. Genaya allows to have sofas (linear or non-linear) or islands that perfectly suits not only to office spaces but also waiting rooms, reception areas and other public spaces, offering comfort and enjoyable environment.
Modularity and linearity – these are the key characteristics of Genaya. You can choose between short, closed or long and open configurations. Versions with or without backrests, standalone units, tables or panels – all is available for configurations.
We are glad to hear very positive feedback we have received after fairs and shows in the past months – this confirms, that we have developed the product, that exactly addresses the needs of our customers.”
As one of the winners, Genaya will appear in the Red Dot Design Yearbook and the Winners Section of the Red Dot website. The product will also be featured at a special exhibition, Design on Stage, in the Red Dot Design Museum in Essen from June 2023 to May 2024.
The Red Dot Gala award ceremony will take place in the Aalto Theatre at the Red Dot Design Museum in Essen on 19 June.

Thank you for experiencing the Clerkenwell Design Week 2023 with us!
Clerkenwell Design Week 2023 is right behind us. The event has seen thousands of visitors bringing Clerkenwell to life with everything from immersive installations, designer talks, workshops, exclusive launches, parties and product launches.

The vibrant atmosphere of the UK’s leading design festival could be felt in our showroom, located right on the main route of Clerkenwell Design Week 2023!
Have a look at some highlights of those inspiring days.

… and have a look at Kusch+Co’s new and up-coming products:

Recognised for the high design quality, the entire product line Genaya received a distinction in The Red Dot Award: Product Design 2023!
Coming-soon Genaya by brodbeck-koepp design is a soft seating series that offers the possibility of creating extremely versatile configurations, regardless of the size of the space.

Coming-soon Bound – designed by Karim Rashid. On the one hand, this inspiring furniture is the epitome of contemporary design and on the other, thanks to its soft lines, it exudes an aura of cosiness adding an inviting feel to any space.
This soft seating line was designed for a variety of applications including waiting areas, communicating and relaxing zones in public spaces, offices, healthcare facilities and airports.

Functionality based on our knowledge and experience.
beWise chair by the Kusch+Co & Nowy Styl Design Team is the quintessential combination of design, knowledge and experience.
The wide product range enables the beWise chair to match any space. Offices, hotels, conference halls, seminar rooms, lecture theatres, places of religious worship, schools, workshops, auditoriums in music schools – these are all ideal locations for beWise.

Arrange your next visit to our showroom:
58 St John's Square
London EC1V 4JG
info.uk@nowystyl.com
+44 (0) 20 3089 8369

Review Passenger Terminal Expo 2023
The Passenger Terminal Expo 2023 is right behind us – the event gathered hundreds of exhibitors featuring solutions and innovations for the next-generation airport projects. On the eagerly visited Kusch+Co stand the vibrant atmosphere of shaping together the future of airports was enriching every conversation. Thank you for being with us.

We hope that visiting our stand was just the start of the exploration of our new launches and the coming-soon product that correspond with the latest trends in designing travel environments:
Genaya, Design by brodbeck-koepp design (coming-soon)

V-Care bench, Design by Justus Kolberg (coming soon)

V-Travel bench, soft seating and the coming-soon V-Travel extension,
Design by Justus Kolberg

Explore our furniture solutions for the travel environments of tomorrow:
Brochure Passenger Terminal Expo 2023

Hygienic Solutions

We have something against viruses, microbes and co.
The COVID-19 pandemic is pushing everyone to rethink their hygiene concept. The risk of transmitting infections has never been higher than it is today.
Unsuited furniture may be one of the reasons. Standard-issue furniture usually features open-pored surfaces or inaccessible spots that make a thorough disinfection almost impos sible. Add to this fact that the upholstery compound resp. fabrics are not always impervious to pathogens.
More hygienic safety!
In all public environments.
Not only hospitals, nursing homes, social institutions and other sensitive environments are looking for ways to offer an improved hygienic safety. This wish extends to restaurants, hotels, offices, schools, universities, airports … to all environments where pathogens can spread rapidly. Transmission occurs, for instance, through the contact surfaces on chairs and tables.
We have a long-time experience in the field of hygiene, and more specifically, with regard to cleaning and disinfection. When it comes to hygiene in contract environments, we have acquired a reputation as experts. Since 2006, we produce hygiene-oriented furniture.

Benefit now from our know-how and experience.
NEW: Minimize the risk of infection through preventive hygiene. Find out more now in our new thematic brochure.
Act now! Contact us.
Kusch+ Co Hygiene Competence
Project KARMIN

The scope of the research project KARMIN (hospital architecture, microbiomes and infections in hospitals) was to develop a prototype for a new type of infection-preventive patient room.
In their capacity as an industrial partner of this scientific project, Kusch+Co furnished the mock-up patient room with their products. The outcome is slated to be unveiled to the international public at the Berlin World Health Summit in the autumn of 2020. Amongst others, the room features an armchair of the series 3600/3650 Arn: the hygiene experts extensively tested the mechanical cleanability of the plastic and aluminium surfaces. Arn passed with flying colours.
The flyer “Hygienic safety series 3600/3650 Arn” provides more information about the special hygienic properties.
