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Relations. Color. Life.
Nowy Styl and Kusch+Co will add colour to life and focus on relations at Orgatec 2024!

ORGATEC Trade fair
22 - 25 October 2024
Cologne, Germany, Koelnmesse, Messeplatz 1
Hall 9, Stand C20/D29

Two great brands, Nowy Styl and Kusch+Co, will welcome the visitors at their common stand during the Orgatec trade fair, presenting over 20 new products from each product category,  that aim not only to elevate the experience of all users, but also to add colours to their relations, both figuratively and literally.

Relations
The world is changing really fast – only two years ago Nowy Styl and Kusch+Co were focusing on addressing the needs of the post-pandemic reality: reunion after the lockdowns and bringing people together at offices and other venues. Now that public spaces have their users back, it is time for the next step - the focus is on the development of relationships.

<<All we have in life is each other, really>> – these powerful words were spoken by Karim Rashid in an interview he gave us – says Bartosz Karasiński, Marketing Director and Extended Board Member at Nowy Styl. – These words perfectly express what we at Nowy Styl and Kusch+Co want to give to the world. We want to encourage encounters, to facilitate the creation of friendships and the development of interpersonal relationships, because these are what give colour to our lives. By this I mean all the relationships we have on a daily basis - both those between colleagues in the workplace and the more personal ones that take place for example in restaurants, cafés, cinemas or other venues. I am also thinking of those completely transient relationships we experience when cheering with strangers in stadiums or waiting for a plane in passenger terminals - these relationships can also shape our lives, for there are days that consist mostly of such relationships. And I am not forgetting the relationships built between business partners, for example at trade fairs, at our stand at Orgatec, to which I invite you.

This year's Nowy Styl and Kusch+Co stand was set up for establishing and maintaining relationships. Although it will offer spaces for business meetings and networking, such as conference rooms, the stand will mainly be about soft seating areas that encourage informal meetings. Among the more than 20 new products, that visitors will have the opportunity to discuss with Nowy Styl and Kusch+Co experts, and explore themselves, will be:

Trip.ly – the product offers unlimited arrangement possibilities. The round poufs, which are at the heart of the collection, will perfectly add variety to any interior, bringing a modern and stylish touch to it.

Versi – an innovative, multifunctional product that blends perfectly into a variety of interior settings. With its intuitive form and wide colour palette, Versi inspires exploration and creative play with different layouts.

eComo – a comfortable desk with electric height adjustment for comfortable working, increasing efficiency and encouraging healthy habits.

Future chair – a new swivel chair in Nowy Styl portfolio. We're not revealing details for now, get to know it at Orgatec!

Bound by Karim Rashid
The Bound soft seating collection comprises an armchair, sofa and table. Its reductive yet powerful design saturates any space with loads of emotions, making that place unforgettable. Bound furniture is designed to play with human senses – sight, touch and general perception. It aspires to engage the emotions and stick in memory.

A speech by Karim Rashid, the designer of Bound, will be one of the highlights of the Nowy Styl and Kusch+Co booth. Karim Rashid is one of the most prolific designers of his generation. Over 4000 designs in production, over 400 awards, and operating in over 35 countries attest to Karim’s legend of design.

Come to our stand and meet Karim Rashid.
24 October 2024, 15:00, Hall 9, Stand C20/D29.


Color - New finishes in our offer
We have added four brand new, fun colours to our range of metal finishes: Violet Blue, Vermilion Red, Olive Green, Ochre Yellow.

And among the melamine and furniture laminates, decors of oak and walnut are interesting new additions: Hamilton Oak, Grey Vicenza Oak, Natural Dijon Walnut, Lincoln Walnut.

Life
The reality of work is constantly changing – after a period of dynamic post-pandemic change and the rise of remote working, we are now starting to stabilise more and make decisions with the long term in mind. The needs and expectations that have emerged in recent years are still with us – new ones may have emerged, which will certainly have a significant impact on our approach to work organisation. What we are seeing is the clear primacy of trends such as neurodiversity and community and community building, so we want to find out directly what office users think about this and what conditions they want to work in. We are a manufacturer of furniture and office solutions, so it is particularly important for us to create spaces that resonate with people and enhance their comfort. To this end, we conduct research, based not only on predictions, but also on the voice of the employees themselves. And you will be able to read and learn more about our findings and results at our stand.

Find out more about our workspace research at this year's Orgatec.
Nowy Styl and Kusch+Co experts will be ready to welcome you during the Orgatec Trade fair at Hall 9, Stand C20/D29.

Save the date and check the details.

Join Kusch+Co on ACi-NA Annual Conference & Exhibition in USA.

The event, which has been designed to facilitate networking and knowledge-sharing within the airport industry, will take place on September 7 – 10, in Grand Rapids, MI, USA.

The ACI-NA Annual Conference and Exhibition has long been a key event for attendees, offering a platform to stay ahead of emerging trends, gain insight into the latest industry solutions, connect with peers, and move forward as an industry with a unified voice built through consensus and collaboration.

The event attracts more than 2,000 attendees and exhibitors representing more than 150 airports throughout the United States and Canada, who attend the Annual Conference and Exhibition for education, industry insights and fun.

ACI-NA Annual Conference is organised by The Airports Council International-North America (ACI-NA) representing local, regional and state governing bodies that own and operate commercial airports in the United States and Canada. ACI-NA is the largest of the five worldwide regions of the Airports Council International (ACI), with members representing more than 300 airports operating in the United States and Canada and nearly 400 aviation-related businesses.

During the ACi-NA Annual Conference & Exhibition Kusch+Co will feature new and best-selling products, that meet the requirements of huge international airports, and much smaller, quality-focused airports:

V-Travel by Justus Kolberg is the newest generation of public seating geared towards international airports, cruise centres, bus and railway stations; in short, towards the market segment Transport in general.

V-Travel is series of benches and lounge seating specifically designed for waiting areas. Characterised by its unmistakeable aesthetics. Its intelligent engineering. Its perfect functionality. Its convincing handling.


V-Travel Soft Bench – a refinement of V-Travel, a Kusch+Co bench and lounge seating series.

V-Travel Soft Bench by Justus Kolberg – sharing the same design language as V-Travel bench series, offers enhanced passengers comfort. Functional elements like tabletops, media ports or cup holders elevate travellers experience while biophilic design elements give airport spaces more cosy and inviting character. Thanks to its modularity, V-Travel Soft Bench allows for a variety of configurations that can be perfectly suited for different spaces, regardless of their size.

V-Travel Bench and V-Travel Soft Bench seats can be easily interchanged at any time, as they share the same design of cross-beam.


V-Travel Soft Seating by Justus Kolberg – these stand-alone seat islands characterized by a slender design language, are an architectural eye-catcher. Its excellent comfort level in combination with its capacity for up to 8 persons invite you to take a seat to relax and rest a moment.

Characterised by their unique design language, V-Travel Soft Seating islands function both as an eye-catcher and a point of rest. Ideally suited for the shopping areas in airports, thanks to the upholstery volume, offer a high comfort level.


Bound by Karim Rashid is for those who love to experience reality in a beautiful and emotional way. It is a statement of living in the here and now, where human relations and feelings matter most.

The Bound soft seating collection comprises an armchair, sofa and table. Its reductive yet powerful design saturates any space with loads of emotions, making that place unforgettable.

A perfect fit for airport lounges – in terms of functionality and enhanced experience. An armchair is designed to turn around following the moves of the user, and also to automatically return the seat shell to the default position after the seat is release.

Bound furniture is designed to provide the unique experience by playing with human senses – sight, touch and general perception. It aspires to engage the emotions and foster more enjoyable and stressless travel experience.


Lupino by Norbert Geelen – characterised by an organic design language and sporty charms – this armchair reflects the dynamics of our time. Fresh, agile and somewhat cheeky. Offering a high level of individualisation through a fascinating number of options. Seat shell available in two heights, either with low or high arms. Several distinct frame variations. Multi-coloured surfaces.


The Lupino barstool by Norbert Geelen is designed to meet the demands of modern airports, providing both comfort and stability. It offers various floor fixation options to ensure secure placement in different settings.

During the ACi-NA Annual Conference & Exhibition 2024, you will also have an opportunity to meet our experts and talk about our solutions and new products dedicated for the travel environments.

Join us:
September 07–10 2024
DeVos Place
Grand Rapids, MI
Booth 1019

Thank you for joining us during Passenger Terminal Expo 2024, the world’s largest annual airport design and operations exhibition.

During these 3 very busy days we had countless meetings bustling with conversations with good friends and with those we just met! We are glad that our stand attracted so much interest!

Let’s look at the highlights…

… and at Kusch+Co latest launches and coming-soon products perfectly suited to elevate the passenger comfort:

Genaya by brodbeck | koepp design – a soft seating series that offers the possibility of creating extremely versatile configurations, regardless of the size of the space. Genaya was created with focus on simplicity: easy to combine, configure, disassemble, and return to the value chain in whole or in parts. Genaya is perfectly suited for waiting areas in the public spaces, passenger terminals or healthcare facilities.

Bound by Karim Rashid – created for those, who love to experience reality in a beautiful and emotional way. This soft seating collection comprises an armchair, sofa and table. Its reductive yet powerful design saturates any space with loads of emotions, making that place unforgettable. Placed in public spaces such as airport lounges, Bound contributes to a more enjoyable travel experience.

Coming soon V-Travel Soft Bench by Justus Kolberg – sharing the same design language as V-Travel bench series, offers enhanced passengers comfort. Functional elements like tabletops, media ports or cup holders elevate travellers experience while biophilic design elements give airport spaces more cosy and inviting character. Thanks to its modularity, V-Travel Soft Bench allows for a variety of configurations that can be perfectly suited for different spaces regardless of their size.

Coming soon V-Care Bench by Justus Kolberg – created to foster user comfort, the bench combines progressive design and hygienic qualities. V-Care Bench is perfectly suited for the travel environments. Not only does it meet the high requirements regarding safety, functionality, design, comfort and utility. Thanks to the antibacterial surface V-Care Bench offers an improved hygienic safety.